The first Vans store opened in 1966, manufacturing shoes to sell directly to the public. Since it's inception Vans has grown to represent an alternative lifestyle. Vans sponsors BMX, skateboard, surf, snow, and MotoX action sports teams as well as the Van's Warped Tour concert series. Vans shoes and apparel are available in Official Vans stores as well as many department stores. Vans regularly offers coupons (such as free shipping on orders $79+) and contests to win free merchandise.