retail: $325
$228
eBay with Best Buy has the Diesel On Full Guard 48mm Smartwatch (black/silver, DZT2001) for $228 with free shipping. Best Buy has it for the same price. Best Buy also has the stainless steel gold tone version (DZT2005) and the stainless steel gunmetal version (DZT2004) for $245 with free shipping.