Established in 1942 after a difficult search for a very specific camera lens, Edmund Scientific continues to provide customers with a wide variety of science related products for hobbyists and enthusiasts. Edmund Scientific began as a small optics company and is today "the source for unusual science activities, toys, gifts, and demonstrations." Edmund Scientific offers a staggering array of items, including, but not limited to telescopes, alternative energy items, lab equipment, educational kits, robotics kits, magnets, and more. Edmund Scientific offers sales on much of its merchandise as well as seasonal promotions.