You can admit it. We all do it. It’s a compulsion, a necessity, an obsession. Anyone that uses the Internet checks Amazon when shopping for something.

Maybe it’s that new 47-inch HDTV that you’ve had your eye on at Best Buy. Let’s check Amazon to see if it’s cheaper. Maybe it’s a new pair of sneakers that you spotted at the mall. I bet Amazon has them too.

Don’t get us wrong, we do it too. And quite often, Amazon is cheaper. It gets even better if you still live in a state where Amazon doesn’t charge sales tax or you can use your Amazon Prime subscription to get it in just two days without paying additional shipping costs.

However, there are an increasing number of deals as of late in which retailers are able to beat Amazon’s price significantly. On Ben’s, we specifically point that out in the deal box next to the retail price. In addition to that feature, we will also be rounding up the best of those deals for you each week in this new series.

So without further adieu, here are the best deals that are cheaper than Amazon this week:

Motorola Moto G Android 4.5″ Smartphone (No Contract)

$50 at Best Buy versus $90 at Amazon

MSI Primo 81 Android Tablet (8-inch)

$69 at Newegg versus $119 at Amazon

Sennheiser CX 890i Headphones

$45 at VMInnovations versus $73 at Amazon

Conair Cuisine CC-10 Grind & Brew Coffeemaker (06-04 only)

$20 at Best Buy versus $43 at Amazon

The North Face Men’s Apex Elevation Jacket

$90 at REI versus $199 at Amazon

LG 55LB7200 240Hz 3D IPS LED Smart HDTV (55-inch)

$1050 at eBay (BuyDig) versus $1277 at Amazon

Kenmore 1.6 cu ft 1100W Countertop Microwave

$88 at Sears versus $157 at Amazon

As always, be sure to check Ben’s deal feed for the latest deals and contribute to our community by rating each deal. If you are looking for a specific product, you can sign up for deal alerts here and we will email you the second that we post it in the deal feed.

Cheaper Than Amazon Part I: Phones, Tablets and Coffeemakers