Amazon has the 18-count Fiber One Soft Baked Cinnamon Coffee Cake Bars on sale for $5.97 - 20% off coupon (check "Save an extra" box, eligible on first S&S order for this product) - 5% off with Subscribe & Save (can cancel anytime) = $4.48 with free shipping on $25+ or with Prime. Roughly 35 cents per bar.